Enterprise personas are invaluable for B2B product managers, designers, and marketers who aim to create solutions that align closely with the needs of corporate users. These personas help ensure that product development and marketing strategies are tailored to the real-world demands of business professionals.

1. Fill in the Professional Details: Start by entering essential details such as the persona’s company, job title, and technical proficiency.
2. Define Job Roles & Responsibilities: Outline the key roles and responsibilities of the persona, providing a clear picture of their daily tasks and decision-making authority.
3. List Tools Used: Include the tools and software the persona relies on to perform their job efficiently.
4. Tasks to Do: Map out specific tasks the persona needs to accomplish, helping you understand their workflow and pain points.
5. Identify Professional Goals and Challenges: Document the top 5 professional goals the persona aims to achieve and the challenges they face in reaching these objectives.